No one likes waiting, but these days, it's a reality.
Leveraging digital signage for wait time and queue management is a dynamic and versatile approach that enhances the customer experience, streamlines operations, and ensures efficient service delivery. Digital signage, powered by the Omnivex platform, provides a way to easily share real-time information on any screen, set expectations, and avoid frustration.
How can you use digital signage for wait times and queues?
Real-time Updates
Digital signage can display real-time information about the status of queues, including the number of people waiting and estimated wait times. This keeps customers informed and manages their expectations.
Alerts
Leverage digital signage to notify customers when it's their turn in the queue. This can reduce the need for customers to physically wait in line, enhancing their experience and reducing perceived wait times.
Virtual Queues
Promote virtual queuing systems through digital signage. Have people scan a QR code on a digital signage screen to join a queue via their phone and minimize in-person waiting.
Advertising
Leverage queue time as an opportunity to showcase advertisements, promotions, or product and service information on digital signage. This engages customers and can lead to increased sales.
Multilingual
Provide information on digital signage in multiple languages to cater to diverse customer groups. This ensures that everyone can access wait time and queue management information.
Surveys
Encourage customers to complete feedback surveys or share their experiences while they wait. This information is valuable for improving service quality and enhancing satisfaction.
Real-time Information
Integrate your digital signage with queue management systems, scheduling software, or sensors to monitor queue lengths and automatically update screen content. These sources may include sensors that count the number of people in the queue, customer check-ins, or automated notifications from the service providers. Set up digital signage displays strategically where customers can easily view them while waiting, such as waiting rooms, lobbies, or service counters.
Design and configure the digital signage content to present real-time data clearly and user-friendly. Visual elements like progress bars, countdowns, and text overlays can effectively communicate wait times.
Reduce Perceived Wait-times
Digital signage powered by the Omnivex software is a powerful tool for reducing perceived wait times and enhancing the overall customer experience.
Entertain
Self-serve kiosks can be used for various applications, including check-in, order placement, payment processing, and information retrieval. Enable users to complete transactions or access information independently, reducing the need for staff intervention.
Educate
Share engaging video content related to your organization. This keeps customers entertained and informs and educates them about products and services.
Engage
Use digital signage to prompt customers to take specific actions. This might involve inviting them to check in, join a loyalty program, or provide feedback on their experience.